Starting with Saturday's Emirates FA Cup tie with Scunthorpe United at Sixfields, the Northampton Town shirts have been emblazoned with the poppy for this remembrance period.
After the Oxford United game on November 11th, the shirts will be signed by the players and then auctioned off via the club's official ebay site with the profits donated to the British Legion's Poppy Appeal.
Links between Northampton Town Football Club and the military are long and varied.
Walter Tull is honoured by the memorial in his name, and there are countless examples of remarkable bravery from so many, including former Cobblers striker Bernard Vann (1887-1918) who was awarded the Victoria Cross, the highest and most prestigious award for gallantry that can be awarded to British forces.