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22 April 2016

Plans include new shop and new online retail experience

Northampton Town Football Club are delighted to announce that its official kit partner from the start of the 2016/17 season will be premium worldwide brand Nike.

The partnership with Nike and Just Sport Pro Club will see the players wear Nike branded playing and training kit, with Plans Just Sport Pro Club taking over the management of the club shop at Sixfields including a new online retail experience.

The club shop will also be redesigned and will close for a week towards the end of May and reopen with a whole new look in June.  All current club shop staff will continue with Just Sport in their existing roles.

"This is fantastic news for the club and we are delighted to partner with such a major brand like Nike and Just Sport Pro Club," said Chairman Kelvin Thomas.

"The retail operation at the club is an area we have been looking to improve since arriving and partnering with Just Sport Pro Club allows us to do that.  They have a lot of experience of working with other Football clubs and we are really excited about the new partnership.

"The players and the fans will be wearing Nike branded kit next season together and this new deal will allow us to offer the players and supporters a premium product."

Michael Heslop,  Sales & Business Development Director for Just Sport Pro Club added, "Just Sport Pro Club in association with Nike, are delighted to become the Official Kit Supplier and Retail Partner to Northampton Town, in what is a very exciting time for the football club. Our congratulations to the Club and its supporters on a remarkable season in becoming League 2 Champions.

"Northampton Town is an ambitious club and we’re excited to welcome them into the Nike family.  
"Supporters can look forward to seeing the new Nike Northampton Town 16/17 kits and latest Nike products arrive into the Club Shop from June onwards, when we open the doors of a newly refurbished Club Shop, alongside a brand new online store.

"With our experience in the football retail market, we are confident that we can elevate the total retail package for the club and its supporters and look forward to a long and successful partnership."

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