Raising funds for the Royal British Legion’s Poppy Appeal
Sky Bet are auctioning a signed Poppy shirt from each of the 48 Sky Bet League 1 & 2 clubs in aid of the Royal British Legion’s Poppy Appeal.
The shirts were each signed by all of the players at the relevant club prior to the start of the season, and are adorned with an official Poppy badge.
They are being auctioned on the Royal British Legion’s official eBay shop, and all proceeds raised will go directly to the Poppy Appeal.
Match-worn shirts from clubs in the Sky Bet Championship, as well as commemorative balls played with in this weekend’s games are also to be sold.
Last year, Sky Bet and clubs from the Championship worked together to raise over £118,000 for the Royal British Legion’s Poppy Appeal through a similar campaign.
The money raised helped to provide ongoing support for services such as the Legion’s work with wounded, injured and sick Service personnel at the Battle Back Centre in the West Midlands.
All money raised this year will go towards supporting vital services such as the Royal British Legion’s Family Holiday Breaks, which gives the families of serving and ex-Service personnel the chance to take a family break away from the strains of everyday life.
Sky Bet spokesperson, Edwin Martin, said: “Last season, the response from Championship fans was absolutely phenomenal and we are thrilled to be able to invite fans of all 72 Football League clubs to help us beat last year’s total in what promises to be our biggest auction yet.
“It’s great to see football fans come together to help communities across the UK by giving back to the families of those who have done so much for this country.”
The Royal British Legion’s Head of Corporate Partnerships, Louise Ajdukiewicz, said: “It’s absolutely fantastic to have Sky Bet’s support for a second year running.
“The 2014 campaign raised an astounding amount for the Legion, and we are thrilled that they will be supporting us again by raising funds for vital services like the Battle Back Centre and Family Holiday Breaks.”